bringing drinks to life

You may remember from a couple of our earlier updates that we have taken a bit of an interest in some competitions over the last few months www.bittersandtwisted.com/content/its-not-all-fun-and-games-honest. Well we thought a quick update was in order in regards to the Bacardi Legacy competition and the 42 Below Cocktail World Cup.

Firstly the 42 below comp, which is firmly under way as the UK teams are getting serious about creating a buzz around their drinks. In fact it is getting so competitive that team west London have had to resort to extreme tactics to show their dedication to the competition… check out this video clip of Danny from LAB getting a 42 below logo tattoo!… www.youtube.com/watch now that is some serious dedication to the cause!

Now on to the Bacardi Legacy competition which you may remember from our update has been running for the past 12 months, www.bittersandtwisted.com/content/what-could-be-better-classic-cocktail-ago-perrones-mulata-daisy-maybe Well it has finally come to an end…. which of course means it has also started all over again! Last night at a typically grand event hosted by the iconic rum brand and attended by many of the great and the good of our UK drinks industry, the 7 shortlisted bartenders for the 2010/11 comp competed to win a final 3 spot in the competition. By making it down to the final three these bartenders are committing to spending the next 12 months promoting their drinks in order to create a ‘modern classic’.